HUMAN-CENTERED. STRATEGY-DRIVEN. VALUE-OBSESSED.

We build platforms, stories, and experiences that change behavior, not just metrics.

The Elephant in the Room

WE BELIEVE:

  • AI is neither a substitute for - nor a competitor with - human ingenuity.

  • Tools don’t (and shouldn’t) make decisions. Humans do.

  • The story comes first. Always.

The Machine doesn’t “go rogue.” It does exactly what it is told.

And that’s the problem.

AI isn’t dangerous because it breaks the rules. It’s dangerous because it follows them too literally, without context or judgment.

When there’s no human story behind it, things go awry.

Every meaningful technology arrives the same way - 
with excitement, skepticism, and a lot of noise: The home computer. The Internet. Mobile. Now, AI.

Each time, the question isn’t if it matters. 
It’s how we choose to use each tool. But tools don’t decide what matters; people do.

When systems are designed without a human-crafted narrative - without a clear why - they move fast, optimize relentlessly, and deliver exactly what they could, whether or not they should. 

Designing AI without a human-crafted narrative is like sending a killer robot into the world with flawless instructions but no context.

Without a story, even the smartest system is just direction without meaning and power without judgment. 

That’s why humans must write the story first: AI doesn’t decide what matters; it only delivers on it.

That’s where we come in.

We define the story. 
We set the direction. 
We decide what matters.

Then, and only then, do we let AI help us bring it to life.

How We Stand Apart

  • Empathy Over Efficiency


    We would rather understand one customer deeply than a million superficially. Efficiency matters, but trust and relevance come first.

  • Icon of stacked coins, representing money or financial concept.

    Individual - Not Engineered


    Templates and generative tools make everything sound the same, and that rings false to your audience.

    If it could belong to any brand, they can have it.

  • White shield with a black check mark in the center

    Aspirational Over Algorithmic


    Data can show you where you are and models can predict behavior.

    Imagination defines where you can go.

  • Unique - Not Uniform


    Templates and generative tools make everything sound the same, and that rings false to your audience.

    If it could belong to any brand, they can have it.

  • Compelling & Compliant


    We create work that resonates emotionally - and holds up in the real world.

Speak with a human

How it Feels to Work with Us:

Testimonials
“Very organized, very creative, excellent storytellers.”

“They’re so passionate about what they do, and their ‘can-do’ attitude is a joy. They always go above and beyond to deliver the best. Very organized, very creative, excellent storytellers… and lovely people!" – Producer

“A great representation of creativity, professionalism, efficiency, and just fun to work with.”

“Their ideas have helped us increase our sponsorship visibility, brand perception, and athlete awareness. They are a great representation of creativity, professionalism, efficiency, and are just fun to work with. We’ve received numerous compliments from our athletes on how easy they are to work with.” – Director of Sports Marketing and Alliances, HERBALIFE

“Ruthlessly efficient.”

“Aggressively pragmatic, obsessively focused, ruthlessly efficient, & boundlessly creative.” – Chief Executive Officer

“Passionate, tenacious, and doesn’t settle.”

“Norm is passionate, tenacious and doesn’t settle. His word means something. He has integrity and is loyal - and not afraid to voice an opinion that differs, and always offered respectfully. And always looks for a new way in - miss working in with him!” – Chief Planning Officer, Digital Health

“They are thoughtful, flexible, and incredibly talented.”

“Tremendous creative partners. They are thoughtful, flexible, and incredibly talented. I would highly recommend them to any brand looking for a great creative partner. We couldn’t be happier with the amazing work they did for us. Four stars!” – Creative Manager

“They are a great representation of creativity, professionalism, efficiency, and are just fun to work with.”

“Their ideas have helped us increase our sponsorship visibility, brand perception, and athlete awareness. They are a great representation of creativity, professionalism, efficiency, and are just fun to work with. We’ve received numerous compliments from our athletes on how easy they are to work with.” – Director of Sports Marketing and Alliances, HERBALIFE

“When the stakes are high, they’re a team we trust.”

“Logan&Dave are rare in that they bring both creative strength and operational discipline. They understand what matters from a business standpoint and consistently deliver work that exceeds expectations. When the stakes are high, they’re a team we trust.” – SVP, Brand Strategy

“Strategic business thinkers.”

“Scott & team are strategic business thinkers, which becomes abundantly clear when faced with complex projects across multiple media channels, audiences and involve sophisticated products, companies and categories.”

“Highly strategic creative professionals.”

“Scott is a highly strategic creative professional. He excels at crystalizing brand imperatives into provocative, behavior changing communications and developing his creative team to produce excellent work.”

“(Their) creative vision is extraordinary.”

“Scott's creative vision is extraordinary. He gets an idea that no one's thought of and makes it come to life. Scott sets the bar for innovation. Scott has a work-hard, play-hard attitude which generated a great working environment for my team and — oh, yeah, winning some awards along the way.”

“Fresh attitude, enthusiasm, professionalism, brilliant creativity, and focused determination.”

“Scott brings fresh attitude, enthusiasm, professionalism, brilliant creativity, and focused determination to put the puzzle pieces together in a way few can.”

“A true partner in helping to develop…global strategies and tactics.”

“Jessica was a true partner in helping me develop the global strategies and tactics...She is very strategic and extremely knowledgeable of the healthcare industry, always willing to go the extra mile in everything she does. Her impeccable eye for detail, her hands-on approach, and her no-nonsense personality were extremely valuable traits she employed in the planning and execution of global healthcare professional seminars. Jessica is a true team player that I highly recommend.”

“We cannot succeed without (Human & Co.), and you will forever be the unsung heroes in my world.”

“Jessica & team, simply put, we are very, very happy that you have our best interests in mind…at times we have unique and unusual requests that you always seem to rise to the occasion which I am forever grateful for…we cannot succeed without your firm and you will forever be the unsung heroes in my world.”

“(Human & Co.) excel at transforming business concepts into compelling, creative designs, consistently adding value to every project.”

“I had the pleasure of working with Norm at a Fortune 500 company while I was leading business communications. He is highly efficient, collaborative, and skilled at navigating fast-paced, matrixed environments. Norm excels at transforming business concepts into compelling, creative designs, consistently adding value to every project. His ability to deliver results while working seamlessly with cross-functional teams makes him a true asset. Any team would be fortunate to have him.” – Executive Director

“Everything (Human & Co.) does is based on creativity and growth.”

“If you're seeking transformative growth, I wholeheartedly recommend Norm as your creative partner. With his unique ability to listen deeply and ask the right questions, Norm helps you uncover your potential and chart a clear path toward your goals. His leadership style is compassionate yet focused, combining years of experience with a genuine passion for empowering others. Everything Norm does is based on creativity and growth, which is the main reason I recommend him.”

See the Work